Come do the eyeCamarena! Claim your R1000 discount! Adele and her team are not only at the ready to assist Platte and readers, but they are also offering you a R1 000 discount on a pair of uniqueME frames and optical lenses with bluelight protection. This applies to regular specs or sunglasses. To qualify for the discount, all you need to do is show up for your appointment with this issue of Platte and under your arm. Modern life, even in the platteland, demands that we spend an increasing amount of time looking at a screen. By day, you sit staring at a computer screen, your cellphone always within reach. And then, in the evening, those of us who said goodbye to books printed on paper sit back with a tablet or watch TV until the wee hours. Spectacle World in Ni City Mall in Cape Town’s Northern Suburbs uses the latest lens technology, Zeiss DuraVision BlueProtect UV, to promote comfortable vision on digital screens. This mouthful means that your spectacle lenses get a coating that protects your eyes against blueviolet light from LEDs as well as computer, tablet and phone screens. Zeiss’s coating blocks specific light and helps relieve eye strain. But Adele Camarena above , who has been an independent optometrist for the past 30 years and owns Spectacle World also known as Camarena Porter Optometrist , is a woman of many innovations: Spectacle World has now become the first company in South Africa certified in The Art of Eyewear Styling, a course by the Eyewear Styling Academy presented by Eva Dave. This means you no longer have to face an entire shelf of spectacles, feeling like a schoolkid who didn’t prepare for their maths paper. Adele and her team have the style consultation process down pat and are confident in their ability to help you choose the right pair for you one that suits your features and your unique style. “Colour plays an incredibly important role when it comes to choosing a frame, because it can improve your appearance, including your eye, hair and skin colour,”Adele says. “Although most of us go for neutral colours such as black or brown, these do not necessarily make you look your best. A pair of frames should reflect your personality and style and of course it has to make you look younger!”